The “Avangard” weaving and finishing factory, a leader in the production of terry cloth and products made from it, as well as Russia's largest manufacturer of variegated fabrics, at the “TEXTILE&HOME-2024.Autumn” exhibition presented a new collection and took part in the creation of a new concept for the Trend zone of the exhibition.
The company was founded in 1881, in the city of Yuriev-Polsky, in the Vladimir region and is one of the largest light industry enterprises in Russia. The company is a leading enterprise to produce terry and waffle cloth, and products made from it, and one of the main activities of the company is the production of variegated fabrics.
“Avangard” specializes in the production of textile products such as furniture and decorative fabrics, tapestries, terry fabrics 100% cotton, as well as consumer goods such as terry and waffle towels, tablecloths, bathrobes, potholders, car covers and upholstered furniture.
The company has brought a new collection to the exhibition, which includes the entire range produced by the company, designed in the trending colors of the autumn-winter – 24/25 season.
The company not only presented its new products, but also became, together with the “Shuisky Chintz” factory, one of the organizers of the “Lesnoy Tsar” Trend Zone - this year, for the first time in history, a collaboration of the largest Russian manufacturers in the field of home textiles was created. Developing a new concept for the future Trend Space, the exhibition management visited both enterprises to immerse themselves in the production process, get acquainted with the history of manufactories, and understand the intricacies of creating products. The result was the knowledge-based integration of enterprise collections into the visual space of the Trend Zone, which combined presentations of new collections, a museum exposition, as well as the creation of a capsule collection.
“Avangard” specializes in the production of textile products such as furniture and decorative fabrics, tapestries, terry fabrics 100% cotton, as well as consumer goods such as terry and waffle towels, tablecloths, bathrobes, potholders, car covers and upholstered furniture.
The company has brought a new collection to the exhibition, which includes the entire range produced by the company, designed in the trending colors of the autumn-winter – 24/25 season.
The company not only presented its new products, but also became, together with the “Shuisky Chintz” factory, one of the organizers of the “Lesnoy Tsar” Trend Zone - this year, for the first time in history, a collaboration of the largest Russian manufacturers in the field of home textiles was created. Developing a new concept for the future Trend Space, the exhibition management visited both enterprises to immerse themselves in the production process, get acquainted with the history of manufactories, and understand the intricacies of creating products. The result was the knowledge-based integration of enterprise collections into the visual space of the Trend Zone, which combined presentations of new collections, a museum exposition, as well as the creation of a capsule collection.
"The TEXTILE&HOME exhibition for us means new contracts, meetings with our regular customers, and the acquisition of experience from other manufacturers, – said Tatiana Markovets, commercial director of the factory. - And, of course, a good New Year's Eve mood!"